CIRKUÄR


For IKEA at Hjaltelin Stahl
Concept 
Idea
Art Direction


Sustainability has been a core part of IKEA's DNA for decades. Black Friday goes against sustainable principles, so leading up to the annual shopping frenzy, IKEA launched CIRKULÄR, a circular exchange that benefits customers and the planet, too.






NO BLOW CANDLE

For Betty Crocker at VIRTUE
Concept
Art Direction


Living in pandemic times, people are questioning how safe blowing out candles on birthday cakes is. A pre-pandemic study revealed that this ritual increases bacteria by 1400%. Because there is a risk of spreading germs, 58% of parents say this tradition is no longer COVID-friendly. So, has this ritual become a thing of the past?


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BACK TO SCHOOL

For POLITIKEN at Butter Agency
Concept
Idea
Art Direction


Livet rummer mange udfordringer og dermed mange spørgsmål - familie, politik, studie, økonomi, venner, katastrofer, fester, job, fremtid og fortid… Politiken skal vise, at de forstår de unges udfordringer med at rumme store og små spørgsmål, og kan hjælpe med at finde sva
r.